Scher, Paula, 1948-
Dates
- Existence: 1948-10-06-
Nationality
American
Found in 1 Collection or Record:
Make It Bigger / Scher, Paula., 2002
Paula Scher traces her design work and career in sections titled Corporate Politics 101, Style Wars and In the Company of Men. Her graphic designs have a concrete and visual poetic sensibility. One of them, "an opinionated map," that is held by the Sackner Archive is reproduced on page 134. In the first section of the book, Scher describes and illustrates her record cover designs. Style Wars concerns designing record, books, logos, marketing graphics, posters and painted maps. The final section concerns Scher's involvement with Pentagram, designing for the Public Theater and Broadway, logos, magazines, architectural design and fabric design. Scher writes, "I began painting small opinionated maps in the early nineties. Over time they grew larger and more obsessive. In the late nineties and now the map paintings serve as an antidote to laborious corporate design projects frustrated by indecisive committees." -- Source of annotation: Marvin or Ruth Sackner.
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